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Walter Biscardi Jr

storyteller | creative & marketing change leader | travel agent

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Evolution of the Creative Professional

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As someone who first edited video in 1986, I have borne witness to a wholesale revolution and evolution of the creative industry. Well actually, just creativity as a whole. Amazing creative work now comes from all corners of the globe, all age groups and all skill levels.

Creative professionals used to have very defined roles. Producer, Director, Writer, Camera, Lighting, Sound, Editing, Graphics, Animation and so on. When I started at CNN in 1990 I was a video editor. That’s it. I arrived at work each day and when I left 9 hours later, the only task I did all day was to edit video. In Hollywood, New York, Georgia and other locations were major film and television project are happening, those roles still exist on set, in part mandated and governed by unions. For the rest of us, however, being a creative professional is wholly different.

Read the rest of the article here.

tags: Video Production, business, marekting, branding
categories: Business
Friday 02.12.16
Posted by Walter Biscardi
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